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Man Lands Job With $6 Google Campaign – Lessons For Your Own Advertising Campaigns

Shi Ming
By Shi Ming on May 20th, 2010
in Online Marketing | 1 Comment

Clever marketing and a bit of creativity can help create an extremely effective advertising campaign. See how one unemployed man used his creativity to secure a job with just $6 and several really well chosen keywords.

Rising Significance of Mother’s Day

Jereme Wong
By Jereme Wong on May 10th, 2010
in Online Marketing | Comments Off

This Mother’s Day, other than celebrating it with the all the mums in the family, I decided to take a look at the online statistics surrounding this special day. I was surprised to see a 300% growth in search volume comparing against last year. Read on to find out what else I found out.

Making your Drupal site mobile-friendly

By jimchua on April 19th, 2010
in Online Marketing | Comments Off

Are you sick of loading websites that are not friendly to your phone? If you run a website, you definitely hope people wouldn’t complain about such issues. Here’s 2 way to make your Drupal site mobile-friendly.

A Look into Google’s Insights

Sharmaine Teo
By Sharmaine Teo on April 16th, 2010
in Online Marketing | Comments Off

Ever wondered what the world is searching for on the internet?Use Google Insights for Search, a tool that helps advertisers and marketers understand user behavior.

Philippine Politicians Following Obama’s Online Marketing Strategy

Gino Carpio
By Gino Carpio on March 26th, 2010
in Online Marketing | 3 Comments

Online marketing is playing a big role in the May 2010 Presidential Election in the Philippines. The online battle is taking place on the Google search engine, Facebook Fan pages, Blogs and Twitters. Filipino politicians are emulating what President Obama did during the US Elections. I give me views on their campaigns.

Would You Pay For It?

Esther Yeap
By Esther Yeap on March 9th, 2010
in Online Marketing | 2 Comments

According the a recent Nielsen survey which covered more than 27,000 consumers across 52 countries, 47% of respondents will accept more advertising for free content, and 64% believed that there should be no ads if they must pay for online content.

Is the Buzz going Bust?

Eunice Khoo
By Eunice Khoo on February 28th, 2010
in Online Marketing | Comments Off

Google Buzz – Google’s new social networking feature. Hear what people got to say

Why Google Advertised on Super Bowl?

Shuxian Huang
By Shuxian Huang on February 26th, 2010
in Online Marketing | Comments Off

You will note that the bulk of Google’s business is on the internet, and buying a slot on national television is not something that you would expect to see from the giant search engine. We give our views.

Minimising SPAM Using Google’s ReCAPTCHA

Gino Carpio
By Gino Carpio on February 25th, 2010
in Online Marketing | Comments Off

Avoiding the SPAM entries on your website entries and blog comment entries are the usual concerns of webmasters. clickTRUE discusses the use of CAPTCHA to address these concerns.

What exactly do you mean by “Optimisation”?

Jeff Shi
By Jeff Shi on February 24th, 2010
in Online Marketing | Comments Off

Optimisation may sound very “corporate-speak” and very vague but let me further explain what this word means and how I apply one guideline when i do optimisation.

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