The clickTRUE Blog
Insights on Search, SEO, Social Media, Analytics, Conversions and more.

Is your SEM vendor doing a good job? Here are 5 tips to evaluate whether they are up to par.

Nellie
By Nellie on January 27th, 2015
in Search Engine Optimisation | Comments Off

Having run many search engine marketing (SEM) campaigns, we often find it peculiar that many clients are simply obsessed with clicks. Many seem to assume that clicks = traffic = sales. Well, that’s almost like saying that people who visit your store will most definitely make a purchase!   This unhealthy obsession for clicks is [...]

7 Reasons Why SEO Can Be A Blackhole Of Time & Money

Adrian Tan
By Adrian Tan on December 26th, 2014
in Search Engine Optimisation | Comments Off

I am an online marketer with more than 8 years of experience and I have a love hate relationship with Search Engine Optimisation (SEO). No doubt it is a good marketing tactic but let me take you through how doing SEO for some of my clients became a sucker of time and money for both [...]

SEO Essentials In Under 10 Minutes

Ming Yeung
By Ming Yeung on July 3rd, 2012
in Search Engine Optimisation | Comments Off

Fancy getting SEO advice from Google? You’re in luck, because Maile Ohye, developer advocate on Google’s Webmaster Central Team shares with us 11 essential SEO Tips.

SEM vs SEO – Which One First?

Ming Yeung
By Ming Yeung on June 25th, 2012
in Search Engine Optimisation | Comments Off

We are often asked this question by our client: Is SEM or SEO more effective for driving traffic to a new website? Does having a limited budget mean you should not do SEM? Learn what tips we share with our clients in this post.

Tips for Effective Meta Description Tagging

Shuneng Lau
By Shuneng Lau on May 25th, 2011
in Search Engine Optimisation | Comments Off

Search Engine Optimisation is about improving the visibility of your webpage on search engines, to generate traffic to your websites. One way of improving traffic to your site is through meta description tagging. Here are some tips to help you increase the number of clicks to your page through effective meta descriptions.

YouTube SEO: How To Do It?

Gino Carpio
By Gino Carpio on October 21st, 2010
in Search Engine Optimisation | 1 Comment

YouTube can really be a good way to direct traffic to your website. Undoubtedly so, as YouTube remains to be the leading video sharing site to date.

SEO and Online Marketing – A Visit To The Doctor

Jereme Wong
By Jereme Wong on July 29th, 2010
in Search Engine Optimisation | 4 Comments

Everyday as I meet new clients, there’s always a handful of FAQs regarding topics on SEO and Online Marketing as a whole. I recently had an inspiration after a visit to the Doctor, and I’m hoping to use that experience to draw a parallel in answering some of these myths.

clickTRUE’s SEO Tips for 2010 – A Midyear Review

Gino Carpio
By Gino Carpio on July 16th, 2010
in Search Engine Optimisation | 1 Comment

As we have actively delivered quite a number of tips and tricks to help you improve your SEO standings, here is a compilation of our SEO Tips from the past six months of 2010.

Putting FIFA World Cup 2010 and SEO together

Minie Ng
By Minie Ng on July 8th, 2010
in Search Engine Optimisation | Comments Off

The Google Keyword Tool estimates an average of 3 million searches conducted globally for the term “World Cup 2010″. One would expect the South African website to be ranked on the first page results on Google.com but it is not.

Tips to Speed Up Your Website

Minie Ng
By Minie Ng on June 23rd, 2010
in Search Engine Optimisation | 1 Comment

Google introduced Page Speed as one of its many ranking factors. Today, we are going discuss some really simple ways to reduce the loading time of your site.

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