Are you looking to advertise on YouTube but haven’t a clue where to start? We are here to help, so by the end of this blog entry, you will have a much better idea of the options available to you, and hopefully, have more confidence embarking on your advertising adventures on YouTube!

Yes, you may have a website, but is your website bringing you more revenue? Most of our clients are unable to provide an answer to this question and in the most extreme instances, they own a website because everyone else is having one! Find out how clickTRUE can help you monetise your website better!

Following previous post on Doubleclick Ad Exchange, perhaps some of you out there might be wondering the difference between an ad network and an ad exchange.

People that are not in this industry would hardly know the differences between these 3 terms- which are often clumped together. Well, let me break them down for you into bite-size pieces, and im sure you will roughly get the gist of it by the end of this entry!

Assuming that not much funds are allocated for your advertising and marketing purposes, I believe one should make full use of whatever limited resources presented at hand. If you find yourself in a similar predicament that I just mentioned above, Google Analytics will seem to be the your way to go!
Clueless? Don’t worry! You’re not [...]

Interesting article from Search Engine Watch, explaining on how TV networks are learning from Search Marketing through having TVC placements based on the context of the scenes occuring in a show or movie. But is it effective?

Search Engine Marketing specializing in services such as Online Media Planning, and Optimisation, Web Analytics Consultancy and Landing Page Optimisation.

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    Welcome to our blog. Other than the usual online news and trends, we are hoping to use this channel to shed some light into our learnings gathered from our experience in marketing brands online and web applications development. On and off, there may also be some mindless ramblings to keep ourselves sane. :) Feel free to leave your remarks around and let us know if we are going the right way! Cheers!
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