Apart from serious stuff like the Swine Influenza Pandemic (late Apr- mid Jun); which saw the world in chaos and rushing for their lives (pun intended) to purchase sterilized masks and gloves from pharmaceutical outlets, the rest of Singapore were searching along the lines of Susan Boyle; Star of Britain’s got Talent, shot to fame singing Les Miserables- I dreamed a dream. Read on to see what were the search trends of 2009!
With a limited budget, what’s the best way to prioritize keywords for a Search Campaign? Here’s some quick tips for you!
The following are some of types of keywords you should pay attention to when you start thinking of keywords for your Search Engine Marketing campaign.
We very much depend on the query suggest technology these days. It starts of by typing in just the first few letters of your search term and VOILA! It automatically completes your search term for you and lists out a slew of related keywords to aid your research. Will this aid become a concern for Search Engine Marketers?
Google regularly provides you with more keywords for your campaign in order to allow you to target more web users and not lose out on any missed opportunities. However, after reviewing this new tool, I have mixed reactions to this new item provided by Google.
“Trust” is such a bold word–not to mention plenty of strings attached to it! That I personally would not identify as the best word to describe my thoughts on tools, such as the one mentioned by this short article I recently came across.
When it comes to Search Engine Marketing, one very crucial factor in a successful campaign that many may not have thought deeply about is the Quality Score of keywords within the campaign.
During the times spent creating search engine marketing (SEM) campaign structures for clients, there are occasions when certain keywords get changed by the clients after their vetting. That usually happens due to various reasons, but often times, clients make many such changes without understanding how to structure a SEM campaign.






























