More often than not, when we go for pitches, we get asked the question, “What makes you different?” and that’s a great question to ask, no doubt, but overtime we also discovered that while clients are asking that, what they are implying is, “Why should I trust you to help me with social media?”.

In other words, they’re asking us, “How do you tell the credible from the dud?”.

So, where do you begin when trying to assess if the social media agency that you’re talking to is credible, or simply blowing smoke? Here are some tips that might help you!

Everyday as I meet new clients, there’s always a handful of FAQs regarding topics on SEO and Online Marketing as a whole. I recently had an inspiration after a visit to the Doctor, and I’m hoping to use that experience to draw a parallel in answering some of these myths.

Article Spinning – What exactly is it? Will it really help to increase your rankings? Find out why article spinning has been labeled as ‘black-hat’ and what SEO alternatives you can use to reap long-term benefits for your site.

Here are 9 tips to introduce some Search Engine Optimisation into your Facebook Fan Page.

We hear that Google may introduce a new ranking factor into its heavily guarded algorithm. This new ranking factor considers how fast a site or a page loads. We explore more on this issue here.

BBC announced in November last year that the headlines on the BBC News website will be optimised so that it is easier for users to find story pages via search engines. We discuss.

We discuss link diversity link diversity: “Acquiring different types or diversity of links from a variety of sources is always better than multiple links from one source.”

Geo – location Targeting has been an issue on SEO blogs and forums for some time. I have been working with a country specific site for years. Google’s Idea of putting up a Geo Targeting Search is to avoid a misleading information to searchers.
This feature is really useful if searchers are not using the “radio [...]