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Over the years, the team has delivered numerous successful online marketing campaigns to advertisers around the region. Particularly in the area of Search Engine Marketing (SEM) solutions and tracking of campaign results via Web Analytics, more and more leading brands across multiple verticals trust us with their online strategies.
Our experience has endowed us with extensive data and unique industry insights. Leveraging on these insights, we constantly fine tune our clients' strategies to maximize their ROI. At the same time, to promote the growth of this industry, we are sharing our experience through our Blog, Presentations and Reports. If you find our research interesting, you can follow us on Twitter!
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Get critical tips to help you get started on Facebook and Twitter marketing!
Topics include
- Choosing the right name
- Optimising your social media
- How to engage and grow your audience
- Measuring social media effectiveness
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Presentations
Further Insights
The Google Enigma by Nicholas G. Carr
Should innovation-minded managers look at the fast-growing Inte...
Singapore's Search Trends 2008
The list is out- Singapore's search trends for year 2008! This entry w...
Less time wasted; now with Social Media
Whenever Im out painting the town red, I cant refrain fro...
Is it worth paying for Keyword Tools? Part 1
After sharing my thoughts on Keyword Tools from my previ...
Google Content Network Workshop
Our team was recently invited over by the Google SEA team to the...
Simulate Campaign Performance with Bid Simulator
Always wanted to know how much more you have to bid ...
Are High Ad Positions Important?
Previously, I have shared a lot of articles on quality score, as wel...
Google's Invasion into Display Ad Market: Doubleclick Ad Exchange
Heard about the new Doubleclick Ad ...
AdWords Opportunities - Need More Keywords?
During the past week, while working on my AdWords cam...
What is an Ad Exchange and an Ad Network?
Following previous post on Doubleclick Ad Exchange, perhaps...
The Cost of Planning for Web Site Enhancements
Introduction
How often have we heard the line, "T...
What's the Hype About The Big 'V'?
Up until recently, the Technology team has always been the 'myster...
Facebook Statistics for Asia
Today, I'll share with you the Facebook Statistics for Asia as of Dec 20...
Online Advertising for the Food & Beverage, Why Wait?
With the passing of 2009, I’m sure all of you a...
Design Trends
In the year of 2009, a new set of design trends have been observed and analyzed – recen...
The “Hoo-Haa” about Open Source (Part 1)
Internet has been the one great tool that bridges many aspec...
Why You Should Care About Mobile Advertising
Back from 2006-2007, there was buzz about mobile adverti...
Would You Pay For It?
According the a recent Nielsen survey which covered more than 27,000 consumers...
