Category Archive for "Online Marketing"

blog-past-customers-back

How To Get Your Past Customers Back with Online Marketing?

April 6, 2015
Wayne Liew

No business owners feel good about losing customers. Do you want to your customers back? Facing your old customers and asking them to do business with you again requires a lot of courage. In the online world, however, this barrier…

blog-b2b-supercharge-online-campaign

B2B Marketing: 5-Steps To Supercharge Your Online Campaign For Leads

March 23, 2015
Nellie

Digital marketing for the B2B (business-to-business) landscape can appear challenging and daunting to most. Depending on the industry that they are in, most marketers often find their campaigns facing low search traffic (as low as 10 searches per keyword per…

blog-why-marketing-efforts-fail

3 Reasons Why Your Marketing Efforts Fail: It Has Nothing To Do With Your Marketing Strategy!

February 16, 2015
Nicole Chang

The most common sign of your marketing efforts failing is that the budget spent on marketing did not lead to an increase in the number of conversions or an improvement in conversion rate. Have you ever wondered why your marketing…

blog-competitors-strategy

Uncover Your Competitor’s Online Marketing Strategy For Their Website In Singapore

February 10, 2015
Adrian Tan

The question that never dies… Is my website better than my competitors’? And the follow up…How do I come up with an online marketing strategy that will crush them like cockroaches? Most literature you read will tell you to focus…

blog-SEM-vendor

Is Your SEM Vendor Doing A Good Job? Here Are 5 tips To Evaluate Whether They Are Up To Par.

Having run many search engine marketing (SEM) campaigns, we often find it peculiar that many clients are simply obsessed with clicks. Many seem to assume that clicks = traffic = sales. Well, that’s almost like saying that people who visit…

blog-5-marketing-channels

Top 5 Online Marketing Channels For SMEs in 2015

December 23, 2014
Wayne Liew

How did 2014 treat your business? Answer the questions below if you gave online marketing a try: Is your website getting you a steady stream of customers? Which online marketing channel is giving you a positive return on investment (ROI)?…

blog-season-to-advertise

The Tills Are Ringing And Tis’ The Season To Advertise! Isn’t it?

December 15, 2014
Nellie

The festive season seems to be a great time to drive sales, with consumers on the lookout for holiday gifts and new stuff to ring in the new year. It seems like the perfect time to run ads. Sure, you…

blog-choosing-competent-dig-agency

How to Choose a Competent Digital Marketing Agency

August 1, 2012
Ming Yeung

Hiring a competent online marketing agency is an extremely important investment that must not be rushed. But finding one that suits your business is difficult if you are not privy to this industry. Learn how in 7 simple steps.

blog-outsource-inhouse

Should I Engage An Online Marketing Agency or Hire A Team In-House?

July 17, 2012
Ming Yeung

Many clients ask us, should we hire a digital marketing agency or set up our own in house team? Well, there is no right or wrong answer, but there is always a better way of doing things. Read on and decide for yourself!

Online Marketing

Is Online Marketing in Malaysia Dead Before It Even Started?

May 14, 2012
Jereme Wong

From debts of RM40mil to market leader, AirAsia has internet marketing to thank. But why are other Malaysian companies ignoring digital media at their own peril? Read on and let us have your take on this issue.

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