Case Studies

Soma School Singapore
Industry: Education
Campaign Type: CRO

Description: Background Soma School Singapore is a mathematics school for primary school students to develop their creative and logical thinking skills, using a proprietary programme, games, and activity books series. Challenge The main problem Soma School Singapore faced was that only... more...

Aluminium Offshore Pte Ltd
Industry: Education
Campaign Type: CRO

Description: The Challenge The company is one based in Singapore but with a vision to be a global market leader in the construction of offshore marine structures. This they did with them being a pioneer in the design and production of... more...

Spectrum Conferencing Pte Ltd
Industry: Technology/B2B
Campaign Type: SEM

Description: The Challenge The client had decided to embark on a branding approach via Sear ch Engine Marketing. Their prerogative was to maintain top positions on the Search Engines for identified keywords to secure an advantage over their competitors. The issue... more...

Nikon 1 Pan Region Initiative
Industry: Electronics/Technology
Campaign Type: SEM

Description: The Challenge The launch of the revolutionary Nikon 1 camera necessitated a pan region Search Engine Marketing campaign. One that extends into nine countries with localised language creatives and multi-currency budgeting. clickTRUE had to have a robust and responsive reporting... more...

SPHM Advertiser Drive
Industry: Publishing/Media
Campaign Type: SEM

Description: The Challenge It is common knowledge that the diffculty level of executing B2B campaigns is much higher as compared to campaigns targeted at consumers. The client in this case is SPH Magazines. Their objective is to use the Online Channels... more...

clickTRUE Corporate Site Revamp
Industry: Services/B2B
Campaign Type: Strategy

Description: Faithful followers of the clickTRUE website will recall this blog post from a few months back announcing our site revamp. Instead of designing for aesthetics as we did before, this time we designed the site to drive up conversion rates... more...

SPH Magazines
Industry: Publishing/Media
Campaign Type: SEO

Description: The Challenge SPH Magazines had underwent a site revamp to update a previously rather old-school look. Sounds good, right? Well, not really. After the revamp, the website dropped in ranking for many of its targeted keywords. The new website had... more...

SimplyHer
Industry: Publishing/Media
Campaign Type: SEO

Description: The Challenge SimplyHer was running a subscription drive campaign for 2 months, offering subscribers a 12 or 24 months online sign-up option. There were several traffic channels (Search Engine Marketing, Emails, Referral Sites) providing a constant stream of visitors to... more...

Redress.me
Industry: Services/Consumer
Campaign Type: CRO

Description: The Challenge Ever felt like you needed resolution from a bad experience? A client of ours operates a website allowing consumers to relate unpleasant products or services in the hope that a recourse or remedy be provided to bring about... more...

Nikon Asia
Industry: Electronics/Technology
Campaign Type: Social Media

Description: The Challenge Nikon had created Discover Nikon, an online gallery consisting of 48 Nikon Professional Photographers’ moments in life, love nature, tragedy and time in 2006, but as social media exploded into the scene, Nikon was keen to get “Discover... more...