Posts Tagged "conversion rate optimisation"

Optimize For Conversions Or Quality Score?

Should you optimise your Landing Page for a better quality score or for conversions? Check out the reply in this video by Google Adwords expert and apply it to your campaign immediately!

Why Are Landing Pages So Important? You Live Or Die With It

Ming Yeung

Although landing pages can make or break your marketing campaign, many businesses neglect it. Not only do they lose advertising dollars, they leave significant money on the table. Learn why and discover the 3 benefits of a good landing page.

Making Your Website Work For You

Esther Yeap

Google is golden, and one of the many reasons why we love these people is because they share what they know. They published an e-book titled “Make your website work: 10 ways to convert visitors into buyers” recently that we’ve found very useful and is a must-read and we want to share it with you too.

clickTRUE Is A Finalist For The 2010 Red Herring 100 Asia Award

Esther Yeap

clickTRUE has been selected as a Finalist for Red Herring’s top 100 Asia award, a prestigious list honouring the year’s most promising private technology ventures from the Asia business region. The Red Herring editorial team selected the most innovative companies from a pool of hundreds from across Asia.

What Makes A Good Website?

Esther Yeap

I used to think a well-navigated, aesthetically appealing website with good content are all the attributes you need for a great website. What more would you need, really? Well, apparently more than I thought. The above mentioned are imperative in any successful website, but that’s just the tip of the iceberg. So, what exactly makes an awesome website?

Clicking Their Way To Success

Esther Yeap

clickTRUE, an online marketing consulting firm specialising in search and conversion startegies, was featured in The Business Times (Singapore), having clicked their way to success in a relatively new market.

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