Posts Tagged "facebook"

3 Tactics To Court Your Customers Like A Casanova

Nicole Chang

Courting a girl has never been easy. Courage to start a conversation with her, and ensuring that the conversation isn’t boring. You’ll want your conversation to be fun, interesting, smart. Anything, but boring. And then you’ll want to get to…

Catching Up With Google, Facebook And Yahoo

Jereme Wong

As partners with Google, Facebook and Yahoo, we got a first-hand view of these new frontiers of the digital world. Find out the new targeting features rolled out by these platforms.

8 Tips For Building A Great Facebook Page

Cassandra Aw

Having a Facebook page is an integral part of most companies' social media campaigns, and it's easy to see why. And if you aren't yet convinced about the wonders a Facebook page can do for your overall marketing strategy, just…

Social Media Trends In Singapore 2011

Cassandra Aw

Remember this post on Singapore's social media scene that we posted last year? Since then, social media trends in Singapore have evolved somewhat. Facebook, Twitter and Youtube remain mainstays of our social media scene, but other social networks boosting functions…

What Does Social Media Have To Do With My Business?

Cassandra Aw

Today I came across this very interesting article on the use of social media by luxury brands, which got me thinking, because speaking from the POV of a communications student, the first thing my professor taught about advertising is that…

When Facebook Does More Harm Than Good

Cassandra Aw

Companies are jumping onto the social media bandwagon if they haven't already, and the reason is obvious. Social media advertising revenues totaled a whooping $2.1 billion in 2010, and is forecast to grow to $8.3 billion annually by 2015, according…

New Facebook Pages And What This Means For Your Business

Natalie Copuroglu

Facebook has unveiled last week in a note a new design for Facebook pages. Their look will be very similar to that of individual pages, but a few changes could be very beneficial to your business. Let’s have a look at the main changes that will take place on March 10th.

Top 5 Social Media Tips For Small Businesses

Natalie Copuroglu

Following last week’s article about the importance of social media for small businesses, here are some tips to get you started with your social media strategy. Let’s have a look.

Social Media For Small Businesses: Is It Worth It?

Natalie Copuroglu

You’re hearing everywhere that businesses should have a social media strategy, that every week a new social media tool comes out (“what, you are not on Quora yet?”), that social media will be time consuming and that it may not pay off…in sum, social media seems quite complex and you are not sure if it’s worth investing your time in it. Let’s have a look at some benefits you can get from using social media for your small business.

Should I Create A Microsite Or Facebook Fanpage For My Campaign?

Natalie Copuroglu

With more than 500 million users on Facebook, some are saying that the death of microsites is looming. However, not every campaign is suitable for Facebook and microsites still have some legitimacy. Let’s have a look at each platform.